John Gokongwei's Speech About More Than Getting A Job

I just read John Gokongwei's speech in one of his talks before Ateneo graduates, and what struck me was that contrary to what everybody seemed to me looking for - a job, or rather a well-paying job, John Gokongwei wanted the Filipino graduate to DO more, to BE more. It's a worthy ambition and maybe some kids (who are unlike me) will be able to attain that dream. Here's an excerpt from his talk:

Entrepreneurship is the answer. We need young people who will find the idea, grab the opportunity, take risk, and set aside comfort to set up businesses that will provide jobs. But why? What are jobs? Jobs are what allow people to feel useful and build their self-esteem. Jobs make people productive members of the community. Jobs make people feel they are worthy citizens. And jobs make a country worthy players in the world market. In that order of things, it is the entrepreneurs who have the power to harness the creativity and talents of others to achieve a common good. This should leave the world a better place than it was.

Let me make it clear: Job creation is a priority for any nation to move forward. For example, it is the young entrepreneurs of Malaysia , Thailand , and Singapore who created the dynamic businesses that have propelled their countries to the top. Young people like yourselves. Meanwhile, in the Philippines , progress is slow. Very little is new. Hardly anything is fresh. With a few exceptions, the biggest companies before the war-like PLDT, Ayala, and San Miguel-are still the biggest companies today. All right, being from the Ateneo, many of you probably have offers from these corporations already.

You may even have offers from JG Summit. I say: Great! Take these offers, work as hard as you can, learn everything these companies can teach-and then leave! If you dream of creating something great, do not let a 9-to-5 job-even a high-paying one-lull you into a complacent, comfortable life. Let that high-paying job propel you toward entrepreneurship instead. When I speak of the hardship ahead, I do not mean to be skeptical but realistic.

To Work Or Not To Work... In A Call Center

That's a question I asked myself a few years back when I was still pretty darned ambitious and all these call centers were popping up. There are even more now mind you! It seems like they're growing by the minute and they're all hiring like crazy!

In Cebu there are Convergys, eTelecare and People Support as the big three I think, but there's also ePerformax and Teletech and probably a bunch more that I'm just not familiar with.

I have met a lot of people who vowed that they would never work in a call center. Some of them call it the "last resort" and many think that it's actually a no-brainer job.

I actually respect people who work in the customer support industry. Believe me it's not easy. I have not tried myself, but I've seen how it's done and I've seen how agents are trained and I've seen how they are managed.

It's pretty rigorous and agents should get more credit for that. I for one, can never hold my patience down when somebody annoyingly stupid is on the other line.

I haven't tried being a call center agent and although there are prejudices about being one, I think it's a pretty good industry to be in nowadays. Even with the economic crisis, it doesn't seem like any of them is slowing down in terms of hiring. So that's a positive indication that the industry is still strong.

I work in marketing, where I'll probably be for the next few years of my life - God willing. But for sure, I won't turn down an opportunity to work in a call center for the right opportunity.

Keep an open mind. Call centers may have high turn-over rates but based on experience, this also accelerates growth and corporate ascendancy in the business if you just stick to it. Like all things, it's a job that somebody's got to do. If you do your job with extra effort and just shine. People will notice you in whatever industry in whatever position. You can succeed.